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Membership Telemarketing & Outbound Calls

Membership Telemarketing & Outbound Calls

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Help to acquire, welcome & retain more members

Outbound calling can help you acquire and retain members, welcome and engage with them more often and learn more about what is most important to them.

Using an integrated approach of telephone calls and email marketing – Chord can help you get the best return from your marketing investment.

We are membership outbound calling and telemarketing specialists.  But the best results can often be achieved by using the telephone, email and web together as part of an integrated campaign.

Our existing membership clients have approached Chord for a number of reasons:

  • Extra marketing resources – to help make timely welcome and touchpoint calls to new members
  • Help during busy renewal periods – to complement your internal team’s effort
  • More frequent and personal engagement – with members, pre-lapsed and lapsed members
  • Help with GDPR and ePrivacy compliance – by improving the accuracy and depth of your member and marketing data
  • Actionable insight about lapsed members, members and prospects – to improve targeting and response
  • Increase professional qualification enrolments – and progression to help reach targets
  • Accelerate bookings for events and conferences – to maximise attendance
  • Test a new service or certification – to get buy-in from members and prospects

Not all telemarketing agencies are the same.

Membership outbound calling can help you:

Have peace of mind

by offering a skilled and experienced team who will represent you professionally and conduct high quality, unscripted business conversations with your members and prospects.

Get the best results

by using high-quality data and delivering outbound calls and email, using our cloud-based campaign management system* to keep all the data and results from online and offline activity in one place. Our leading-edge technology helps to make more calls per hour and record calls to ensure that we continuously improve. It also helps us integrate our work with your in-house teams.

Reach your audience fast

by sending out email marketing campaigns of any size, using our integrated email delivery system. We can send from an email address from your own domain to integrate with your own campaigns. We can even help you set up specific website landing pages to help you get the best response.

Prioritise telephone contact

with your most responsive audience. This could be new, current or lapsed members. Or it could be individuals who click-through from email campaigns who can automatically be sent to the top of the list to receive our next call.

Nurture your audience to increase conversion rates

by delivering multiple points of contact over an extended period, sending relevant emails and making telephone calls at the best time to fit in with your member’s renewal cycle.

Measure your results

with detailed real-time reporting that can help you predict campaign success and help with your decision-making.

Ensure legal compliance

by sharing data securely and screening telephone numbers against the Corporate / Telephone Preference Service (C/TPS) registers. A Data Processing Agreement will also be put in place right from the start.

FREE guides:

We’ve put together free guides for membership and association clients including:

  • How to Choose the Right Agency Partner for You
  • Membership Campaign Checklist

*held on secure UK-based servers

Chord have become a go-to, trusted partner, having previously worked with us on member retention, lapsed member calls and new member welcome calls. The mystery shopper work was delivered on time and to budget and none of our staff suspected that the calls were not from bona fide doctors. Chord were able to take a complex brief and deliver. The insights that the project provided, have already helped us prioritise improvements to the service that we provide to members, which is great.
Claire AngusFormer Assistant Director of Development, Royal College of General Practitioners

Get in touch

Contact us today
Chord UK Inbound Support Service

Contact Us

Please get in touch if you would like to talk through your requirements. We can then answer your questions, make sure that we fully understand your needs and can then consider how best we can help you.

Related Case Studies

  • British Medical Association: Membership Retention & AcquisitionBritish Medical Association: Membership Retention & Acquisition

    Help to get new members, retain existing and recently lapsed members and securing opt-in.

Related Posts

  • Royal College of General Practitioners: Member Renewal Calls

    RCGP's main challenge was having insufficient in-house resources.

  • British Veterinary Association: Group Membership Recruitment

    Growing the number of group memberships to smaller practices.

  • Association of Optometrists: Transforming data quality and member intelligence

    Help to ensure the success of a campaign to re-launch communications.

Contact us

Chord UK Limited
M4 Frome Business Park
Manor Road, Frome
Somerset, BA11 4FN

01373 867920
hello@chord-uk.co.uk

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