by using a detailed data selection checklist to ensure that a full specification is provided to the data supplier. This saves time and ensures that you purchase data on the best terms for your business.

by identifying which of our 40+ data partners offers the best data to meet your marketing objectives.

by passing onto you some of our agency broker discount, to ensure a lower price than you could achieve by approaching the supplier directly. We can also negotiate that minimum order costs be waived and the best price for refreshing the data at a future date.

by ensuring that a clear data accuracy level is agreed with the data supplier e.g. 95% of telephone numbers or 90% of email addresses. We’ll ensure that you receive a refund or replacement data if this is not delivered.

by ensuring that all our data partners follow the Direct Marketing Association code to protect you and that you see a clear set of terms and conditions for the data before you buy.

by using file sharing that encrypts data in transit. This means that when we share personal data for prospects, nobody can read the data should it be intercepted. Typically, we use FTPs via a secure FTP client application to achieve this. Your organisation may have a policy to use another secure method, which is fine. All campaign data that we manage on your behalf is held on secure servers within the EU and we ensure that Chord adheres to all current UK/EU data protection legislation.