We had some initial reservations about the lack of control often associated with outsourcing member recruitment and were concerned about whether BVA could be effectively represented by an external supplier. However, after a thorough briefing process Chord gained a comprehensive understanding of our membership offering. By having a designated telemarketer assigned to our campaign, Chord have proven that they are capable of acting as an extension of our team, delivering high quality member calls and results that we are very pleased with.
