There are no minimum orders, the mailings can be sent out in a matter of minutes and the unit base price is cheaper than sending in the traditional way when the cost of time, paper, printing and postage are taken into consideration.
They regularly exhibit at trade shows where around 60% of visitors to the stand (up to 100 visitors per day) have expressed a keen interest in using Docmail, yet only about 5% have registered and started using it.
The conversion rate to using the service was clearly not matching the high levels of initial interest shown by prospective clients.
Docmail believed that the conversion rate would increase significantly if those people who had already expressed an interest could see a demonstration of the service to see first-hand just how simple and easy it is to register and use.